Are you an online wallflower?
Facebook, Google+, Twitter, LinkedIn, Pinterest, Healthgrades, and other social websites seem to pop up on a weekly basis. We research the sites, determine if they fit the practice, and discuss whether the practice has time to monitor them. Every case is different.
In general, we prefer if the majority of the social sites are monitored by the client, and used to communicate with patients. This demonstrates the practice's personality that is only possible through day-to-day interaction.
The learning curve is easy, and we can change privacy settings and how things are monitored to prevent bad apples from making public posts.